Case Study - Revolutionizing Retail with an Asia-Wide Marketplace
Dynamic sales marketplace connecting retailers and buyers across Asia. Platform based on React.js, Next.js and Firebase offers advanced analytics, seamless payment integration and enhanced retail management capabilities.
- Client
- Asian Online Retailer
- Year
- Service
- Web development, Firebase, Advanced Analytics, Payment Gateway integration
Overview
A young startup approached us to create a new marketplace tailored for the South Asia region. Their goal was to enable anyone to launch an online business quickly and easily.
We delivered a robust, feature-rich, and visually appealing SaaS platform that surpassed initial expectations.
What we did
Solution
We developed a highly customizable marketplace that allows users to effortlessly set up and manage their online stores.
Features and Implementation
- Web Application: Built with React and Next.js, the platform includes separate customer-facing and admin areas, server-side rendering, and enhanced SEO.
- Real-time Updates: Utilizing Firebase real-time capabilities, changes made by store admins are instantly reflected on the customer-facing side.
- Role-based Authorization: The platform supports multiple roles, allowing store admins to set fine-grained access controls.
- Subscription-based Service: The marketplace offers three subscription plans, each tailored to different business sizes and needs.
- Enhanced Analytics: We implemented customized analytics using Chart.js, providing clear insights into store and product performance.
- Payment Gateway Integration: Complete integration with Xendit.co for seamless handling of one-time purchases and subscriptions.
- Optimized Backend Services: Our sophisticated backend logic manages payments, subscription checks, feature limitations based on subscription levels and many other areas.
Outcomes
- Advanced marketplace platform: A user-friendly platform that allows anyone to start an online business with rich features, even on the free plan.
- Comprehensive Admin controls: Each store comes with a dedicated admin area for customizing products, campaigns, analytics, payments, subscriptions, and reports.
- Scalability and Reliability: Powered by Firebase, the platform scales effortlessly as user numbers grow, maintaining high performance and reliability.
Technologies Used
- React
- Next.js
- Google Cloud Platform
- Google Analytics
- Xendit
- React & Next.js: To build a responsive, dynamic full-stack web application.
- Google Cloud Platform: For backend services and analytics, powered by Firebase.
- Xendit: Integration with Xendit.co - payment gateway widely used in the Southeast Asia region.
- Time from the first Figma design to launch.
- 6 months
- Available analytic metrics per product, presented in charts and graphs.
- 20+
- Subscription plans to accommodate businesses of all sizes.
- 4